Nowadays, more and more people who do cross-border e-commerce tend to build cross-border e-commerce independent websites. To build independent websites and obtain traffic, they cannot do without Google SEO and independent website SEO operations. So, do you know why most people start to build independent websites? What are the skills for independent website SEO operations?
Since May 2021, Amazon has taken unprecedented large-scale measures to block merchants
On its platform for suspected manipulation of reviews. After the Amazon account blocking wave, more and more cross-border e-commerce india whatsapp number data sellers have tried to build their own DTC brand independent websites, and the process of compliant operation and multi-platform layout has been significantly accelerated.
Since the account blocking wave, some cross-border e-commerce sellers have transformed from platforms to independent websites. Independent websites rely on traffic, which may indirectly drive the advertising business revenue of Google’s overseas expansion plan in the future.
What is independent website SEO operation
Independent site SEO operation refers to building a website by yourself and using SEO optimization methods such as Google SEO and Baidu SEO to make the website obtain natural ranking in major search engines, thereby obtaining free user traffic.
Independent website SEO operation is not a new thing. It can be said that when e-commerce was born, independent websites have occupied a considerable part of the market, and the model is to directly bypass the platform and face consumers. Fast fashion giant SheIn is one of the most eye-catching star independent websites at present.
This year, it accounts for more than half of the daily active users (DAU) of global fast fashion mobile terminals
PatPat, the world’s largest children’s clothing DTC brand, is also a typical example of cross-border e-commerce independent website SEO operation. The e-commerce company has built its own digital system and used artificial intelligence and big data to capture popular trends, guide and strengthen product development, style design, sales forecasting, etc., and make full use of the advantages of independent website self-operation and complete control of information flow.